Most people prepare for their job interview by preparing a
professional outfit, paying attention to their appearance and grooming, and
practicing their answers to interview questions. However, many of these same
well-prepared interviewees are forgetting to prepare for a critical part of the
interview – the part where they ask you if you have any questions for them. Ignoring
this critical step in the interview process may just cost you the job.
When you fail to ask any questions you send the interviewer one
of these messages – none of them positive.
Impression: You are unprepared
Not asking questions may leave the impression that you did
not take time in advance to prepare for the interview. Failing to ask questions
makes you look as though you conducted no research on the company or industry.
Solution:
Research the company and learn about its product, its
customers, its industry, and its competitors. Once you have your research you
can ask questions that demonstrate your knowledge of what is happening in their
world, you can show you understand the issues they are facing, and you can
discuss your ideas of how you can contribute.
Impression: You are uninterested
When a candidate fails to engage the interviewer and ask
questions at the end of the interview, they send the message that they are not
interested in the position. One of the reasons hiring manager’s cite for not
offering the job is that they are unsure of whether or not the person will accept.
Solution:
Leave no question as to whether or not you are interested in
working for the company by asking the interviewer about the company’s culture.
You can also show interest by letting them know that you agree with their
customer service philosophy or mission statement.
Impression: You are unqualified
If you don’t take advantage of asking questions you may
never discover that the interviewer has concerns about your qualifications.
Solution:
Always ask the interviewer a question at the end of the interview
such as “Do you see any skills that I may be lacking to excel in this position?”
This encourages the interviewer to express any objections they may have and
allows you to immediately address and overcome their concerns.
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