Why You Should Create a Personal Mission Statement

Many companies and businesses have a corporate mission statements, defining the primary aim of the company, and serving to guide its decisions. These mission statements are often impressed upon new employees as a way to ensure that all employees have a shared sense of purpose.

But have you created your own personal mission statement? If not, take a few minutes this week to craft one. A personal mission statement can benefit your life and career in several ways.  

Provides focus. Your mission statement enables you to think through what you value most and becomes your own personal guiding document for you to live your life by. It takes into account what you value most and how your skills, talents, and interests can be implemented to make a difference in the world. Your personal mission statement enables you to make a clear-headed decision about your career goals and aspirations and helps resolve conflicts about which job to take.

Provides motivation. Your personal mission statement provides you with a kick in the morning, helping you stay driven to get up and do the work that matters to you. After that long vacation, having a clear sense of your purpose and mission allows you to eagerly get back on the job with enthusiasm and energy.

Provides balance. Your life is not your job and career and your personal mission statement allows you to bring clarity to you and your life. This is not called a “Career Mission Statement”, after all. A personal mission statement will help you attain balance in your life and career by ensuring that you bring attention to those things that matter most to you in life, with your job being part of that equation but not the exclusive focus.

Not sure how to start? An article at Forbes provides a few examples from CEOs: “To serve as a leader, live a balanced life, and apply ethical principles to make a significant difference” (Denise Morrison), “To use my gifts of intelligence, charisma, and serial optimism to cultivate the self-worth and net-worth of women around the world” (Amanda Steinberg), or "I want to make it so that every person in the world can afford to start their own business" (John Rampton). Take a look at the article for more examples.

Another great resource is the mission statement builder at Franklin Covey. It provides some examples of mission statements and walks you through the process of building your own.

Create your personal mission statement this week for renewed focus, motivation, and balance in your life and career.